President and Chief Executive Officer since March 2009
Experience. Bob is President and Chief Executive Officer of 1010 Development Corporation, a nonprofit affordable housing developer and property manager. He has experience as a low-income housing tax credit syndicator and multifamily lender where he provided debt and equity for affordable multifamily housing projects in the western United States.
Community Service. Bob is a Full Member of the Urban Land Institute and the former Chairman of ULI-LA’s annual Urban Marketplace. He currently serves on the Community Board of California Hospital Medical Center, a Dignity Health hospital, and chairs its Quality Control Subcommittee. He also serves as Treasurer of the South Park Community Benefit Improvement District where he sits on the Executive Committee. Prior Board experience includes Rose City Counseling Center, a nonprofit mental health provider serving low and moderate-income families and individuals in the Pasadena/San Gabriel Valley area, and the Board of Directors of Temple Sinai of Glendale.
Education. B.A. English Literature and B.A. of Journalism, University of Missouri; MBA, University of Southern California, Marshall School of Business
Lena Lacza: Bookkeeper/Business Manager since 1992
Experience. Lena has been part of the 1010 team since 1992. In addition to her current role as a business manager, she has also lent her particular skillset to 1010’s first four developments as a bookkeeper. Before joining 1010, Lena built close ties to the First United Methodist Church, the Urban Foundation, and the South Park neighborhood, serving many of those organizations as a bookkeeper, business administrator, and/or volunteer.
Education. B.S. Business Administration, Philippine School of Business Administration, Manila, Philippines
Sheena Rodriguez, MSW, ASW: Project Manager
Experience. Sheena joined the 1010 team in the summer of 2018 as the organization's graduate social work intern from the University of Southern California (USC). Following the completion of her master’s in social work degree (MSW) in 2019, Sheena came on board as 1010’s Program Director, collaborating with the vast program and service providers that 1010 properties offer its residents and community. In October of 2019, Sheena transitioned to the Project Manager role, an opportunity that has allowed her to hone her management skills and utilize her social work lens in all phases of a project.
Sheena is an Associate Member of the Urban Land Institute and a member of the 2020 University of California, Los Angeles (UCLA) Ziman Levine Affordable Housing Development Program cohort.
Sheena received her Associate Clinical Social Worker (ACSW) certificate in March of 2020 and strives to obtain her social work licensure (LCSW) in the next 3 years.
Community Service. Sheena is an active volunteer for Team Rubicon, a non-profit organization that mobilizes veterans and civilians in an effort to help underserved and disadvantaged communities prepare, respond, and recover from disasters.
Education. B.A. Psychology, University of California San Diego; MSW, University of Southern California, Suzanne Dworak-Peck School of Social Work
Maddie Maibach: Program and Development Associate
Experience. Maddie is a second-year macro social work student at USC. Before graduate school, she studied sociology at Pitzer College in Claremont, California where she discovered her passion for social justice advocacy. She hopes to utilize her micro and macro experiences in order to make effective policy change surrounding the housing crisis in California.
Education. Undergraduate Degree - Pitzer College; MSW (expected 2021), University of Southern California, Suzanne Dworak-Peck School of Social Work